- Product & Experience Designer
I design products people
not just use,
They understand, not just use.
Senior product designer at Dell. I get pulled into tiger teams on high-priority work like the AI Design System and Storefront, and a core member of the team behind Alienware’s experience
- Product Designer · Dell & Alienware
- 5+ years designing products
- UX Design Awards 2025 & 2026 Finalist
- B2C e-commerce at global scale
- AI-powered experiences
- High-impact, cross-functional initiatives
- Messy systems → clear experiences
- Research · Interaction · Visual
- Gamer designing for gamers
- B.Des in User Experience Design
Selected Work
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UX Design Awards 2026 Finalist
Alienware Learn Page - Phase 2
Rebuilding how gamers discover and compare Alienware— turning a spec sheet into a story gamers want to be part of.
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UX Design Awards 2025 Finalist
Alienware Configurator Experience
A forward looking concept for how gamers build their next PC— two entry points, guided or custom, one configurator.
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Urban Parking Ecosystem
Mapping the system behind parking friction in Indian cities— finding where design can actually ease city parking.
How I Work
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Understand the system first
Before screens, I map who's involved and where things actually break, so we fix causes, not symptoms.
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Listen for the hard moments
Research and testing are where the honest feedback lives. The reactions that sting are usually the ones worth acting on.
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Design for the feeling, not just the spec
Clarity gets people through a flow. Craft and tone are what make them want to come back.
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Ship within real constraints
Timelines and backends are part of the brief. I work closely with engineering and product to land the best version that can actually ship.
Skills
- UX Design
- UI Design
- Product Design
- Interaction Design
- Visual Design
- UX Research
- Usability Testing
- Information Architecture
- Prototyping
- Design Systems
- Service Design
- Contextual Inquiry
- Journey Mapping
- Workshops
- Stakeholder Alignment
Experience
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Broader ownership and more cross-functional work, partnering closely with product, engineering and business teams. Pulled into tiger teams on high-priority work like Dell's AI experience and the Dell as a Retailer initiative, as a floating designer wherever the work is most critical.
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Joined the Alienware team after an internship focused on gamers, designing the end-to-end experience on Alienware.com. Owned the configurator from research through design and launch, and supported the homepage and Learn Page. The start of working on high-visibility projects.
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Designed for warm-state gaming users on the Dell.com homepage team: returning visitors who'd already shown interest in gaming products. That focus on gamers led directly to the Alienware role.
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First UX role, at a design studio. Fast-paced client projects, turning briefs into working designs on tight timelines.